We price our BaaS solution based on auction volume, or "QPS". To get a more specific price quote, contact one of our RTB experts.
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FILTERED AUCTION VOLUME †10,000 QPS
SEAT FEE0-5 *
Invest in programmatic
FILTERED AUCTION VOLUME20,000 QPS
Scaling your programmatic business
FILTERED AUCTION VOLUME100,000 QPS
MONTHLY FEECall Us
A complete DSP replacement for Fortune 500 marketers
FILTERED AUCTION VOLUME250,000+ QPS
MONTHLY FEECall Us
Why do we charge by QPS?
Beeswax believes that sophisticated programmatic buyers should invest in technology and should build capabilities that make them stand out from the crowd. We price our BaaS solution like enterprise software, based on the amount of servers and resources used to execute the solution our buyers need. QPS, or Queries Per Second, is the best way for buyers to think about the scope of their bidding technology, and gives our customers significant operating leverage as they get more efficient and effective at RTB buying.
How do I translate QPS into Impressions?
The simple answer is you can turn QPS into the number of daily eligible auctions by multiplying by 86,400 (60 sec * 60 min * 24 hours). So our 10,000 QPS plan gives you 864 million auctions per day. The number of impressions delivered is entirely up to you -- based on your bidding strategy, bid prices, and demand. For example, if you have a high CPM strategy and expect to win 10% of all your auctions, your 864 million daily auctions would yield 86.4 million impressions won.
* - When operating on a Bidder-as-a-Service™ plan the percentage of media fee is waived when the customer has a direct billing relationship with the exchanges on which they buy. Some exchanges, like Google AdX, require this, while some other exchanges cannot support separate billing.
† - Auction volume is calculated on a monthly average, after applying the customer-provided filtering. For example, if the customer only wants to listen to mobile, Android, MRAID-enabled, 300x250 traffic and is on the "Starter" plan, their bidder will listen to up to 10,000 QPS of traffic that matches their criteria.
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